How to Succeed in Changing Functional Food Markets

Markets for functional foods – products formulated with ingredients offering a health or wellness benefit – are growing across the world. Largely driven by consumer demand for well-researched ingredients like probiotics, recent market studies show sales of functional foods topped $175 billion in 2020 globally.

Download the white paper, The Probiotic Edge: How to Succeed in Changing Functional Food Markets, for emerging trends in the functional foods market, consumer demands and how science-backed probiotics can help overcome regulatory challenges.