Probiotics in Dips & Spreads

Market Stats

Smart manufacturers are rolling out creative, tasty and healthy products to satisfy Americans’ snack tooth. As a result, refrigerated dip sales hit almost $800 million in 2015, almost a 9 percent increase in sales over previous year, according to IRI data.

One ingredient that offers a turnkey solution to formulating such products is the probiotic, BC30. The global market of probiotic ingredients, supplements, and foods is expected to reach $64 billion by 2023, according to Global Market Insights Inc.  And as the market and education on probiotics increases, consumer awareness continues to grow; currently about 76% of consumers know what probiotics are and associate them with a health benefit. The most attractive opportunities and rampant growth areas of this burgeoning market lie in the food and beverage products sector. Now, innovations in temperature-stable strains mean that probiotics are no longer relegated to the dairy case and supplements aisle.

Go With BC30

BC30 is a probiotic that can withstand the extreme manufacturing processes necessary for many foods and beverages – a real game changer for the category! How can a probiotic survive manufacturing you ask? BC30’s unique structure safeguards the cell’s genetic material from the extreme temperature and pressures involved in the manufacturing process, along with the challenges it’s exposed to during digestive transit. It is a Gram-positive spore-forming bacterium that, once germinated, produces L+ lactic acid, which supports good bacteria in the gut while displacing the harmful bacteria. Simply adding appropriate levels of BC30 to your product formulation allows you to say that it supports digestive and immune health.

Formulation Ideas

• Probiotic hummus with an ethnic twist
• Cheese spread with BC30 probiotic and kale
• Greek yogurt probiotic-boosted dip marketed to kids
• Guacamole dip with unusual flavors like pomegranate seeds, kale or pineapple, probiotics
• A savory and sophisticated nut and seed spread with BC30 probiotic

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